Client Town Centre Securities
Type Residential (PRS)
Project Duration 1 Year
Located on Tarriff Street, in the heart of Manchester’s Northern Quarter, this 11 storey residential PRS scheme is the flagship development of the ambitious Piccadilly Basin masterplan, regenerating this derelict post industrial area into a vibrant and successful part of Manchester’s city centre.
TCS required a full suite of marketing collateral for their iconic development from CGIs to Brand identity, a website with an interactive apartment finder, signage, wayfinding and photography.
The first piece of work we did was to create a CGI masterplan of the whole Picadilly Basin site, using aerial photography, architectural plans for the buildings that had been designed, and improvisation for those that hadn't. Taking the interesting building design from SimpsonHaugh as inspiration, we came up with various design routes for Burlington House’s brand identity. We then applied this to an interactive website, signage, and wayfinding
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